Proposed Vision for Irving Boulevard – Downtown
Proposed Vision for Irving Boulevard – Downtown: Almost 48 acres of the 640-acre area, known as Heritage Crossing, has been aggregated for redevelopment. Heritage Crossing is bound by West Pioneer Drive, Britain Road, Shady Grove Road and MacArthur Boulevard. Thirty-eight of these acres are now gathered into 15 redevelopment sites located in two primary areas – the Irving Boulevard/Second Street corridor and along Delaware Creek. 

Heritage Crossing: Redevelopment Programs


The multifaceted vision for Heritage Crossing involves the area becoming a premier destination for residential and business use. When the vision is fully realized, Heritage Crossing is expected to feature public art, as well as living, shopping, dining and recreation opportunities.  

Downtown Sign Enhancement

DOWNTOWN SIGN ENHANCEMENT INCENTIVE PROGRAM

The Downtown Sign Enhancement Incentive Program is a reimbursement program to assist retail and commercial property owners in removing existing pole signs and deteriorated wall, projecting or monument signs and replacing with new signs that meet city regulations and support the vision for the Heritage Crossing area. The intent is to improve the streetside appearance of the existing shops, restaurants and businesses to enhance downtown appearance, attract more business activity, foster new employment opportunities and promote tourism.

All applications will be considered on a case-by-case basis and are subject to available funds. Applicants receiving notice of award through this program will execute an agreement with the city on a form prepared by the city attorney’s office.

• Downtown Sign Enhancement Incentive Program application

facade-shot

DOWNTOWN FAÇADE ENHANCEMENT PROGRAM

The Downtown Façade Enhancement Program is a reimbursement program to assist retail and commercial property owners in restoring and enhancing the façade of their existing buildings in the downtown area. The focus of the program is to promote private investment in the street-side appearance of the existing shops, restaurants and businesses to improve downtown appearance, attract more business activity, promote tourism and bring building facades into code compliance.

All applications will be considered on a case-by-case basis and are subject to available funds. Applicants receiving notice of award through this program will execute an agreement with the city on a form prepared by the city attorneys office.

Downtown Façade Enhancement Program application


Send Heritage Crossing input to heritagecrossing@cityofirving.org.